A Social Media Framework

Even though Web 2.0 is not new, it's still confusing to many organizations. Trying to figure out how to play in the social media space can be challenging.

I put together this Social Media Framework in an attempt to provide some thought starters.

It is divided into four categories based on revenue generation models and user needs. Revenue generation is divided into two very broad categories, advertising and commerce. User needs are divided into relationships and information.

It will eventually be part of a Point of View paper, however, I'm previewing it here and open to feedback.